Quantitative Sports Modelling

We don’t pick winners.
We price them.

Horse racing, greyhounds and football — every runner priced by model, then measured against the market. Four systems, one feature engine, one standard of proof.

Cumulative P&L — all settled bets
Bets settled
Return on turnover
Net profit
Avg closing line value
01 Method

Price the race. Find the overlay. Settle in the open.

Three steps, in that order, across every sport we model. No tipping on a feeling, no quietly forgetting the losers, no results that only exist as screenshots.

01

Price the race

In a horse race: around two hundred features per runner — ratings, time-decayed form by surface, course, going and distance, pedigree, headgear, field strength. In a greyhound race: the pace map — split to the first bend, running line, trap fit, traffic. Ensembles turn it into one number.

02

Find the overlay

The model’s price is set against the live market. A bet is only issued where our probability is materially higher than the odds imply — a genuine overlay, not a rounding error. Stakes are sized by Kelly, at whatever fraction you set.

03

Settle in the open

Every selection is settled three ways: at the odds we advised, at Betfair SP and at Industry SP. Rule 4 deductions applied, voids marked, nothing edited after the fact. The ledger below is the whole record.

02 Systems

Four systems. One contract.

One feature engine shared by training and live scoring, and an audit that proves the model only ever saw what it could have known on the day.

Horse racingGreat Britain & Ireland

In the portal

Around two hundred features per runner, blended into a single price.

Greyhound racingUnited Kingdom & Ireland

Research

Pace modelled from the run to the first bend, where the race is decided.

Greyhound racingAustralia & New Zealand

Research

Eight boxes, two grading ladders, every meeting priced on the exchange.

FootballFive countries, six divisions

In the portal

Define conditions and a market; get hit rate and ROI, season by season.

03 The Edge

A race is a point in space.

Strip the bookmaker’s margin out of a set of odds and something clean is left behind: a list of probabilities that sums to exactly one. Every runner is a coordinate. Every race is a single point inside a simplex.

The market’s point and ours rarely sit in the same place. Most of the time the gap is noise and we do nothing. Occasionally it is structural — the market has mispriced a runner, and the distance between the two points is the edge we are paid for.

That distance is measurable before the race and verifiable after it. Closing line value tells us whether we were on the right side of the move; profit tells us whether it mattered. We publish both.

Overround
Raw book prices in the example sum to 118.4%. That excess is the margin, and it comes out before anything else.
The gap
Model rates the favourite 55%; the de-vigged market price implies 40%. A 15-point overlay.
The proof
Recorded as CLV against Betfair SP on every settled bet — currently on average.
Probability simplex — 3-runner race ∑p = 1.000
RUNNER A RUNNER B RUNNER C EDGE 40 / 45 / 15 55 / 24 / 21
Model Market, de-vigged
04 Platform

Everything you need. Nothing you don’t.

Built for people who already know what they’re doing with a price.

Live racecards

Full horse racing cards with model probability, market comparison and expected value on every runner — not just the ones we bet.

Value-led selections

Tips issued only where the model finds a real overlay, win or each-way. Some days that is four bets. Some days it is none.

Public accounting

P&L, ROI and CLV at advised odds, BSP and ISP. Rule 4s applied, voids counted. The bad months stay on the chart.

Kelly staking

Stakes sized to the edge, with your own Kelly fraction and bankroll. Most people run a quarter or a half. Nobody sensible runs full.

Acca builder

Combine the day’s value picks into multiples with live combined odds and slip management. Compounding edge, compounding variance.

Filters & angles

Slice the card by class, going, distance, trainer form or model confidence, and keep the views that earn their place.

05 Ledger

The whole record. Not the good bits.

Every settled selection, priced three ways. Losing days are on the chart in the same colour as the winning ones.

 
Bets
Winners
Won or placed
Staked
Points
P&L — advised
ROI
At advised odds
P&L — Betfair SP
P&L — Industry SP
Avg CLV
vs Betfair SP
Best day
Points
Racedays
With settled bets

Cumulative P&L — points

Daily P&L

Day by day

Date Bets Won Placed Lost Staked P&L ROI
Loading the ledger…
06 Research

Working notes from the lab.

The mathematics underneath the product, written up properly — convex optimisation, the geometry of a betting market, and what the numbers actually support.

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07 Questions

Before you start.

What is CLV, and why do you lead with it?
Closing line value measures whether the price you took beat the price the market settled at. Over a long enough run it is the most reliable evidence that an edge is real rather than lucky — profit can come from variance, but consistently beating the close cannot. If our CLV is positive and our P&L is not, that is a staking problem. If CLV is negative, the model is wrong. Either way you can see it.
How are stakes calculated?
By the Kelly criterion, sized to the size of the edge, with the fraction under your control in the portal. Full Kelly is mathematically optimal for growth and psychologically brutal in practice; most users run a quarter or a half. Bankroll and maximum stake are yours to set.
Why settle at three different prices?
Advised odds are what we told you to take. Betfair SP and Industry SP are independent, publicly verifiable benchmarks that nobody here can influence. Publishing all three shows exactly how much of the return comes from the model and how much from getting on early — and stops anyone, including us, from marking our own homework.
How often are selections issued?
Only when the model finds an overlay worth backing. Some days that is several bets, some days none at all. A service that posts a tip every day is telling you it needs content, not that it found value.
Which bet types are covered?
Win and each-way. Each-way selections are tracked with separate win and place calculations, at the correct number of places and place fraction for the race, with Rule 4 deductions applied where they occur.
Will this make me money?
Nobody can honestly promise that. The record above is real and complete, but it is a record of the past, and every edge in this game decays as markets adjust. Bet only what you can afford to lose, treat the staking plan as seriously as the selections, and expect losing runs — they are in the chart above, and there will be more.

Stop guessing.
Start pricing.

Live racecards, model prices, value selections and the full ledger — all inside the portal.

Launch the portal